I'm an end-to-end designer who understands both business & customer needs
Hello, salut
I'm an end-to-end designer who understands business and user needs
Designing health and enterprise experiences that drive 30%+ growth
Designing health and enterprise experiences that drive 30%+ growth
Designing health and enterprise experiences that drive 30%+ growth
My Work
My Work
My Work
Note: The media and content of this website is best enjoyed on desktop.
Cerebral
Online therapy & psychiatry startup
Progress That Motivates
Health tech
Health tech
Immerse yourself in sound
Health tech
Web & Native App
B2C
Immerse yourself in sound
Web & Native App
Startup
Immerse yourself in sound
Startup
+30%
Visit completion
+12%
Assessment completion
↑ 8 points
CSAT
Open case study
Open case study
Open case study
Open case study
Cerebral
Online therapy & psychiatry startup
From Cancellation to Care
Health tech
Health tech
Immerse yourself in sound
Web & Native App
B2C
Immerse yourself in sound
Cross platform
Retention
Immerse yourself in sound
+ 35%
Session attendance
+5%
Month-over-month retention
Open case study
Open case study
Open case study
Chime
Fee-free mobile banking service
Designing Case Management at Scale
Enterprise Tooling
Enterprise Tooling
Immerse yourself in sound
0→1
0→1
Immerse yourself in sound
Desktop/Web
Desktop/web
Immerse yourself in sound
$850k
Annual cost savings
↑ 45%
Cases resolved
↑ 5 points
Support NPS
Open case study
Open case study
Open case study
Live Pawn
Computer vision startup for in-person chess
Visualizing In-Person, Amateur Chess Online
Startup
Cross-platform
Immerse yourself in sound
Design system
Cross-platform
Immerse yourself in sound
0→1
Research & Discovery
Immerse yourself in sound
70%
UI built from shared components
↓ 65%
Design-to-build time for new features
↑ 30%
User task success rate
Open case study
Open case study
Open case study
From people I've built with
From people I've built with
From people I've built with
Idy consistently took on complex, ambiguous problems and owned them end to end, grounding her work in deep user understanding and data. Her ability to translate user needs, business context, and technical constraints into thoughtful product and design decisions was a real strength.
Yara • VP Product, Cerebral
Idy thinks through the user experience thoroughly with understanding how it should evolve over time as the product changes in the future. She has high technical ability as she is able to get into the details and nuances of the product builds. And she has such a great attitude. She is super fun to work with and fosters relationships in genuine ways.
Damien • Product Leader, Meta
You’ve really been such a powerhouse in terms of driving like so much change. Then taken those ideas to design and then implementation and execution with engineers with so much empathy and thoughtfulness that I haven’t really seen from others.
Pradeep • Principal PM, Cerebral
Idy consistently took on complex, ambiguous problems and owned them end to end, grounding her work in deep user understanding and data. Her ability to translate user needs, business context, and technical constraints into thoughtful product and design decisions was a real strength.
Yara • VP Product, Cerebral
Idy thinks through the user experience thoroughly with understanding how it should evolve over time as the product changes in the future. She has high technical ability as she is able to get into the details and nuances of the product builds. And she has such a great attitude. She is super fun to work with and fosters relationships in genuine ways.
Damien • Product Leader, Meta
You’ve really been such a powerhouse in terms of driving like so much change. Then taken those ideas to design and then implementation and execution with engineers with so much empathy and thoughtfulness that I haven’t really seen from others.
Pradeep • Principal PM, Cerebral
Idy consistently took on complex, ambiguous problems and owned them end to end, grounding her work in deep user understanding and data. Her ability to translate user needs, business context, and technical constraints into thoughtful product and design decisions was a real strength.
Yara • VP Product, Cerebral
Idy thinks through the user experience thoroughly with understanding how it should evolve over time as the product changes in the future. She has high technical ability as she is able to get into the details and nuances of the product builds. And she has such a great attitude. She is super fun to work with and fosters relationships in genuine ways.
Damien • Product Leader, Meta
You’ve really been such a powerhouse in terms of driving like so much change. Then taken those ideas to design and then implementation and execution with engineers with so much empathy and thoughtfulness that I haven’t really seen from others.
Pradeep • Principal PM, Cerebral
Idy consistently took on complex, ambiguous problems and owned them end to end, grounding her work in deep user understanding and data. Her ability to translate user needs, business context, and technical constraints into thoughtful product and design decisions was a real strength.
Yara • VP Product, Cerebral
Idy thinks through the user experience thoroughly with understanding how it should evolve over time as the product changes in the future. She has high technical ability as she is able to get into the details and nuances of the product builds. And she has such a great attitude. She is super fun to work with and fosters relationships in genuine ways.
Damien • Product Leader, Meta
You’ve really been such a powerhouse in terms of driving like so much change. Then taken those ideas to design and then implementation and execution with engineers with so much empathy and thoughtfulness that I haven’t really seen from others.
Pradeep • Principal PM, Cerebral